When Christopher Columbus landed on Turtle Island, which we now call North America, he brought with him a goal of making profit—of taking from the land and people to create commerce. Today, approximately 526 years later, that same pillaging continues to drive our planet further into the climate crisis and lead us into ecological collapse. Instead of honoring the violent colonization Columbus represents, we should use this day to call for truth and reconciliation—and honor the Indigenous communities at the forefront of efforts to heal the long-lasting environmental harm Columbus and his ilk have wrought. Read more.
Top 5 Strategies for Social Branding & Communication to Advance Advocacy
Social media offers a direct line to share stories from frontline communities whose concerns too often go unheard in traditional media. A single post or