By Gregory Kolen II. When it comes to non-profit communications, visuals can go a long way in increasing engagement. Good visuals provide potential supporters with an easy way of understanding the importance and urgency of the cause they are being asked to support. It also helps them see how their contributions are making a difference. The most effective visuals for non-profits include images or videos of the people directly impacted by environmental injustices, as well as pictures that show what progress has been made due to donations. Additionally, data visualizations

By Stephen Lester. How many times have we heard the same refrain from government leaders and scientists involved in community wide exposures such as the recent train derailment in East Palestine, Ohio. This incident resulted in vinyl chloride gas being intentionally burned which sent hydrogen chloride, the toxic gas, phosgene, and dioxins/furans into the air. Health officials later stated that “there’s no cause for alarm, we have everything under control.” If only this were true. Instead, hundreds of people who were evacuated remain frustrated by the lack of answers to

By Jose Aguayo. Artificial turf fields have become the norm when it comes to athletic fields. They are everywhere here in northern Virginia and a reported 11,000 fields are in use in the entire country. I, myself, was just playing in one this past weekend (despite the freezing cold). However, there are lingering questions about the safety of these fields given that several studies have found elevated levels of polyaromatic hydrocarbons (PAHs), volatile organic compounds (VOCs), per- and poly-fluoroalkyl substances (PFAS) and toxic metals like lead present in them. As

By Hunter Marion. In 2015, a group of 21 young people ranging from 8-19 in age filed a lawsuit against the federal government for violating their rights to a safe climate as argued under the “public trust doctrine.” This collection of plaintiffs was represented by the environmental legal firm, Our Children’s Trust, and contained several activists from the youth-focused environmental group, Earth Guardians. Juliana v. the United States became a high-profile, youth-led, legal battle to correct the political mess that contributed to roughly 50-years’ worth of climate change (several of

By Sharon Franklin. Emily Beament published an article on January 16, 2023, on The Ecologist, a news and analysis website that focuses on environmental, social and economic justice, about a study by Stuart Jenkins. The University of Oxford researcher’s study was on why we need a polluter pays policy. Jenkins said the world dramatically needs to scale-up geological carbon storage and that making fossil fuel firms pay to clean up carbon could help curb climate change. The study posits that requiring fossil fuel companies to pay for cleaning up their

By Gregory Kolen II. When measuring the effectiveness of your social media messaging, engagement through actions such as liking, sharing, and responding indicate a potential for growth and continued interaction. This growth doesn’t just stop at the number as a vanity metric, but can be converted into effective action takers and loyal contributors. There are a number of strategies that a nonprofit organization can use to increase social media engagement. Here are a few ideas: Keep in mind that social media engagement is not always about the number of followers